Your search is over for a Personal Trainer Copywriter who:

  • Has been writing copy in the fitness niche for 20 years. I have specialized in web copy, email marketing, and SEO Blog Writing.
  • Is a Personal Trainer with a wealth of experience training clients.
  • Is a fitness fanatic and spends time daily in the gym(scroll down to see the video below). As a result of this, I also understand things from the customer’s point of view.
  • I know the struggles that the large majority of personal trainers are going through.

How I got started on this path

I am a Full-Time Personal Trainer Copywriter. I have served as a virtual assistant for over 20 years working with many different businesses but ended up specializing in fitness.. I personally studied over 1,000 personal trainers to determine what was working and what wasn’t working for each of those trainers. I took meticulous notes and now I am one of the foremost authorities on the subject.

My online freelance career as a Website Creator and Expert started out rather mundane as I was required to remain anonymous and let each company exceed while I was the secret weapon behind the scenes.

This part of the story is where things started to take a very interesting turn.

As a fledgling freelancer I started studies copywriting and started studying SEO. As a result, I started tweaking the copy for the businesses I was working with and started growing their customers exponentially with my small little tweaks.

As a result of Studying those 1,000 Suuccessful Trainers I developed the following:

I took notes on every personal training business to see what each one was consistently doing

I also learned exactly what wasn’t working

I became an expert at tweaking copy

I quickly realized that building a list was the biggest key to having a successful online personal training business.

After all of the studying, I developed proprietary software to maximize the potential of personal trainer websites. I also came up with 23 more things that can only be optimized with a personal touch.

I became extremely important to every business I worked with but I had to remain anonymous. Now I’m stepping out to help personal trainers under my name and label!

When I’m not tweaking headlines and optimizing Websites I love doing the following:

I am an avid weightlifter

The video below is me at age 59 and having a small frame bench pressing 315. I strength train 4 times per week and do cardio on the other days.

Weight Lifting and copywriting are very similar to becoming proficient. They both take consistent work and tweaking. Outworking others is something that has become synonymous with me.

I am a Husband and Father of 4

I am very proud of my family and they are the reason that I remain focused on everything I do. If you want to start an easy conversation with me, ask me about my family.

I love the Tennessee Titans and Playing Fantasy Football

I followed the Titans although back when they were the Houston Oilers. I also enjoy playing fantasy football and plan on winning the Fantasy Football championship again this season.